Galway native’s food role
Bord Bia has appointed Galway native Ailish Forde as Director of Markets, where she will be charged with implementing the food board’s new Plan to Grow framework across all overseas markets.
Originally from Moycullen, Ailish previously led the food and beverage division as Food and Beverage Strategy and Planning Director.
She is a graduate of NUIG and the University of London, where she studied law, languages and economics. Prior to joining Bord Bia, Ailish acted as Group Public Affairs Director for Coca-Cola HBC, building the reputation of the company and its brands across 28 markets worldwide.
She has led the public affairs teams at Diageo Ireland, acted as Director General of The Retail Grocery Dairy and Allied Trades Association (RGDATA) and been Director of Consumer Foods at IBEC.
Ailish also spent five years leading a marketing consultancy in Italy where she designed marketing strategies for companies interested in trading on European markets.