City firm’s lawncare product is a winner

Hygeia Marketing Manager, Elisha Daniels at the Hardware Association of Ireland's national trade show with the award for Best Garden Product. Photo: David O'Shea Photography.placeholder image
Hygeia Marketing Manager, Elisha Daniels at the Hardware Association of Ireland's national trade show with the award for Best Garden Product. Photo: David O'Shea Photography.

Galway firm Hygeia Garden Care has won a major award for innovation for its organic-based lawn fertiliser product GreenForce Lawn Gold, taking the first prize in the Best Garden Product category at The Hardware Show 2017, which took place in Dublin.

A new product, Greenforce Lawn Gold treats moss while feeding the lawn with a slow-release technology, requiring no raking of the treated moss. The Hygeia team impressed the panel of judges, led by well known entrepreneur and former Dragons’ Den Judge Bobby Kerr, with its progressive technology and significant commercial potential.

The Innovation Awards 2017 were judged by a Dragons’ Den-style panel of industry experts and buyers, led by one of the original stars of Dragons’ Den Bobby Kerr. Kerr was joined by fellow judges, Peter O’Donovan, (Purchasing Manager – Retail, Glanbia), Denis Cronin, (Head Retail Buyer, Dairygold) Paddy Kingham (Managing Director, Daly Bros N/E Ltd.), and Gary Craven, (Regional Manager (ROI), Murdock Builders Merchants).

Congratulating Hygeia on their award, Annemarie Harte, CEO of Hardware Association Ireland said: “A key and defining objective of The Hardware Show is to showcase new product innovation to hardware/DIY retailers and builders merchants and Hygeia really stood out in the Garden Category for their fantastic new product. We’re sure that their Greenforce Lawn Gold product will be a huge success in the market - both in Ireland and internationally, and we wish the team continued success.”

Elisha Daniels, Marketing Manager at Hygeia Garden Care, said the award was a huge vote of confidence in the product and the wider team at Hygeia, which is based in Oranmore.

For more, read this week’s Connacht Tribune

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